Skip to main content

Car Friendly Campaign in Copenhagen

Car Friendly Traffic Campaign
It boggles the mind. It really does. These signs appeared on our bike lanes over the past couple of days, when you're approaching a side street. It reads, "Keep your eye on the side streets."

It's the latest car-friendly campaign from auto industry's favourite national traffic safety council - Rådet for Sikkertrafik. They've been protecting the car industry for decades and they're at it again.

Upon seeing the spray-painted sign I rolled up to the side street and looked for a corresponding warning sign for the motorists approaching from this direction.

Nothing. No brightly-coloured signs or posters or painted warning on the street reading, "Watch out for cyclists and pedestrians!"


No in your face billboard warning them of the fact that it's cars, driven by motorists, that kill.

Classic Ignoring the Bull from people who should know better. Here's a previous post about behavourial campaign challenges.

If the warnings on the bike lanes HAD corresponding messages to the motorists on the side streets, it may actually make sense. But they don't. The paradigm shift in this nation is becoming more and more defined. Less bicycle-friendly. More car-centric.

At the very least, here are some bad examples that we all can learn from. Now if only we had a cyclist organisation that could counter the constant attacks on our liveable cities and our bicycle culture. If only.

Popular posts from this blog

7550 New Bike Parking Spots at Copenhagen Central Station

For all of Copenhagen's badassness as a bicycle city, there remains one thing that the City still completely sucks at. Bicycle parking at train stations. At Copenhagen Central Station there are only about 1000 bike parking spots. Danish State Railways can't even tell us how many spots they have. They're not sure. Even in Basel they have 800+. In Antwerp they have this . Don't even get me started on the Dutch. 12,500 bike parking spots are on the way in some place called Utrecht . Amsterdam has a multi-story bike parking facility, floating bicycle barges round the back and are planning 7000 more spots underwater . Even at the nation's busiest train station, Nørreport, the recent and fancy redesign failed miserably in providing parking that is adequate for the demand . Architects once again failing to respond to actual urban needs. It is time to remedy that. Here is my design for 7550 bike parking spots behind Copenhagen Central Station. Steve C. Montebello i...

The New Question for 21st Century Cities

It's all so simple if we want it to be. For almost a century we have been asking the same question in our cities. "How many cars can we move down a street?" It's time to change the question. If you ask "How many PEOPLE can we move down a street?", the answer becomes much more modern and visionary. And simple. Oh, and cheaper. Let alone the fact that the model at the top can move 10 times more people down a street than the model at the bottom. When I travel with my Bicycle Urbanism by Design keynote , I often step on the toes of traffic engineers all around the world. Not all of them, however. I am always approached by engineers who are grateful that someone is questioning the unchanged nature of traffic engineering and the unmerited emphasis placed on it. I find it brilliant that individual traffic engineers in six different nations have all said the same thing to me: "We're problem solvers. But we're only ever asked to solve the sam...

Desire Line Analysis in Copenhagen's City Centre

Continuing in our series of Desire Line Analyses, we decided to cast our critical and curious eyes on yet another Copenhagen intersection, this time where Bremerholm meets Holmens Kanal. We decided to be more specific and focus on one part of the intersection - a location that we know well and one with a specific congestion problem in rush hour. We filmed for one hour from 08:15-09:15. Behaviour vs Design With the massive numbers of bicycle users in the mornings in Copenhagen, bottlenecks occur at a number of locations, particularly where many bicycle users need to turn left. This is something that all of us at the company experience each morning so we decided to study it. It was a November morning and it was party-cloudly, dry and 6 degrees C. The focus was to determine how bicycle users react to the sub-standard design of this location. How they react to having to battle with motorised traffic - something that is unusual in the city. Yep, even in Copenhagen, The Arroganc...