Cities use various methods in order to draw attention to themselves. Tourism campaigns, posters on busstops to advertise events or municipal services. City Branding is also a thing . Countries and organisations do the same. Usually the money is spent on highlighting positive angles. What often goes unnoticed is that cities have a tendency to spend taxpayer money on broadcasting the sad and undeniable fact that they are completely inept at keeping the streets safe. They try, unsuccessfully, to thinly disguise their incompetence as "safety" campaigns. Consider the simple idea of school crossing guards. It's a concept well-known around the world. Hey, I used to be one back in the day (and I remembering hating having to do it). I was waiting at the crosswalk by Lulu and Felix's school in Frederiksberg yesterday morning. Waiting for the lovely kids to step out and block the cars and bicycles to allow us to cross. Then I realised... the concept of school crossing g...
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