Skip to main content

Ole's 'Old' Autocar



Ole's new Batavus bicycle.


The whole day at the recent TEDx Copenhagen event was brilliant. I was especially thrilled that so many good people came up to me after my own talk and relayed positive feedback. It was quite humbling and inspiring.

I'll have a hard time forgetting one man in particular. His name is Ole.

There is an old children's song in Danish called Oles Ny Autobil / Ole's New Autocar.

Ole's new autocar
drives 8 miles in an hour
(the old Scandinavian mile is 10 km)


Ole said he enjoyed the talk but then he revealed that Copenhagenize and Cycle Chic are the direct reason that he and his family sold their Volvo station wagon. These blogs have generated an incredible amount of positive feedback over the years and it is especially when I'm giving talks abroad that I get fantastic face-to-face experiences with readers.

For some reason, Ole's revelation was more moving and touching. Perhaps because I was on my home turf in Copenhagen or perhaps because Ole and I are around the same age, with kids. I don't know. Anyway, thanks to Ole for letting me know. It is incredibly humbling. And thanks to Ole for One Less Car in this city that I love so much. He has become a role model himself.

The family are no strangers to bicycles - they live in Copenhagen after all - but they took the jump and sold the old autocar. Investing instead in bicycles, including that Copenhagen classic, a cargo bike.

I know the old children's song but never really thought about the lyrics until now. They are, ironically, a wonderful advert for cycling and a healthy warning about the dangers of driving in cars, even if the car in question is a toy car. Here they are, translated:

Ole's new autocar
Drives 8 miles in a hour
The car is red and fine
never smells of gasoline
It can travel at impressive speeds
When it gets a proper start
But one day it crashed into
sister's dollhouse
The doll daddy and the doll mummy
were sitting nicely at the coffee table
Coffee stains and porcelan
were all over the tablecloth
And the poor doll daddy
no longer had a head.



After talking with Ole I revisted an old idea. I have had many people suggest - including private citizens but also, surprisingly, several people from the Danish bicycle industry - that I start a new Danish bicycle advocacy organisation that promotes cycling positively here on the home front.

I have spent some time on the idea and already have a name. It would, however, require a great deal of time and energy which I don't currently have. The idea lives on. However, if like-minded individuals came forward to share the vision and the workload, we might just get it up and running.

Popular posts from this blog

Overcomplicating Winter Cycling - Why It's Bad

One of the main focuses of this blog has always been on how Copenhagen and other cities have succeeded in increasing cycling levels by approaching the subject using mainstream marketing techniques. Tried and tested marketing that has existed since homo sapiens first started selling or trading stuff to each other. Modern bicycle advocacy, by and large, is flawed. It is firmly inspired by environmentalism which, in turn, is the greatest marketing flop in the history of humankind. Four decades of sub-cultural finger-wagging, guilt trips and preaching have given few results among the general population. When sub-cultural groups start trying to indoctrinate and convert the public, it rarely ever succeeds. For the better part of a century, people all over the planet rode bicycles because they were quick, easy, convenient and enjoyable. In hilly cities. In hot cities. In snowy cities. After the bicycle largely disappeared from the urban landscape because urban planning s...

A Walking Helmet is a Good Helmet

At long last logic prevails. A new campaign has hit the streets of Denmark, thanks to the visionaries at The Danish Road Safety Council [Sikker Trafik] and Trygfonden [an insurance company]. Intense promotion of walking helmets for pedestrians has begun. This logic has been sorely missed. These two organisations have happily promoted bike helmets but pedestrians suffer just as many head injuries, if not more. This Danish campaign poster reads: "A walking helmet is a good helmet" "Traffic safety isn't just for cyclists. The pedestrians of Denmark actually have a higher risk of head injury. The Danish Road Safety Council recommends walking helmets for pedestrians and other good folk in high risk groups." The slogan is catchy in Danish since it kind of rhymes. All in all it's a brilliant project. Let's save some lives. The new walking helmets will be available in the Danish Cyclists Union's [Dansk cyklist forbund] shop. Although, as the...

Driving Kills - Health Warnings

I think it's safe to say that we have a pressing need for marketing cycling positively if we're to encourage people to ride bicycles and begin the transformation of our cities into more liveable places. Instead of scare campaigns about cycling [a life-extending, healthy, sustainable transport form], wouldn't it be more appropriate to begin campaigns about the dangers of automobiles? Many people in car-centric countries no longer regard cars as dangerous. Maybe they realise it, but the car is such an ingrained part of the culture that the perception of danger rarely rises to the surface of peoples consciousness. Sure, there are scare campaigns for cars out there, but what if we just cut to the chase? Much like smoking. Only a couple of decades ago, cigarettes were an integral part of life, whether you smoked or not. That has changed radically. We think that we could borrow freely from the health warnings now found on cigarette packs around the world. In order to be tho...